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alaysia jordan

visual designer & product designer

Resume:

*can be provided upon request

Phone:

*can be provided upon request

Based:

New York, U.S.A (EST)

Favorite Food Right Now:

Ramen &  Tteokbokki

A Bit About Me

my name is alaysia---pronounced uh-lay-zhuh or ə/leɪ/ʒə for the IPA-ers. I'm a small business owner and a visual and product designer with several years of experience in design, project management, event, and film production. My workflow is similar to that of a start up since I wear many hats, and my expertise includes solving problems, asking tough questions, creating visual experiences, innovating, and advocating for diversity and accessibility.

I've always been a curious and inquisitive person when it comes to creativity and my background has proven that. I've studied vocal performance for 14+ years, worked as a film production freelancer for 8+ years, have been writing and navigating publishing for 10+ years, and visual designing for 8+ years.

Professional Experience

June 2018 - Present

BLKSKY Designs
Visual Designer &
CMS Website Designer

2021

TBIR (The Bronx Is Reading)
Creative Specialist, Contract

April 2018 - August 2020

Garth Fagan Dance
Lead Visual Designer

  • As lead designer and project manager, I created responsive websites, web app designs, social media assets, and logos for over 30 small businesses

  • Collaborated, interviewed, and A/B tested with clients to achieve desired branding, aesthetic and outcome

  • Incorporated UX best practices and design thinking with accessibility in mind

  • Researching and analyzing client’s audience to improve their experience navigating the platform

  • Developed strong connections with clients who became return clients for maintenance

  • Established a work flow with agreed upon timelines, deadlines, and open communication with clients

  • 90% of clients projects were extremely satisfied with the final product: view testimonials

  • Provided creative direction for their brick and mortar fundraiser, such as storyboarding, branding, scriptwriting, and
    assistant directed campaign video; creative lead for crowdfund products. Efforts resulted in raising over $30,000

  • Designed icons, updated logo to match fundraiser, and created additional assets for social media marketing

  • Utilized Google Analytics and SEO to analyze website traffic and performance

  • Designed annual report slideshow, dancer headshots, updated 50th anniversary logo

  • Produced and marketed social media assets and managed social media presence for Facebook, Twitter, LinkedIn, and
    Instagram

  • Present to stakeholders and board members on design choices

education.

Google COURSERA

Google UX Design Certificate Course

SUNY Purchase College

BALA Creative Writing

Screen Writing Minor

hard skills.

UX Skills

User Research

Conducting interviews and usability studies

Brainstorming - paper and digital wireframing

User Flow

Prototyping - Low and High-Fidelity

Accounting for accessibility

Iterating on designs

Information Architecture

Responsive Design

UI Design​

Usability Studies

Presentations

Design Thinking

Product Development

Mobile Applications

Progressive Enhancement

Graceful Degradation

Event Planning

Photography

Social Media Marketing Materials

Illustration / Graphic Design Hybrid

Writing Skills

Story Telling

Outlining

Story Structure

Editing

Sensitivity Reading

Computer Skills / Tools

Microsoft 365

Google Workspace

FigJam / Jamboard

Notion (Personal)

Procreate

Canva
Spreadsheets
Email
Presentations / Slideshows

Slack

Discord

WIX

Wordpress (familiar)

Technical Skills

Prototyping

Figma

Adobe XD

Research

Photoshop / Lightroom
Procreate
Photography
SEO (familiar)

soft skills.

Willingness to Learn
Problem Solving
Time Management

Detail Oriented

Brainstorming

Critical Thinking

Teamwork
Collaborative
Communicative

Empathetic

Organized
Adaptable

Accountable

Reflective
Dependable
Work Ethic

Efficient

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