alaysia jordan
visual designer & product designer
Resume:
*can be provided upon request
Phone:
*can be provided upon request
Based:
New York, U.S.A (EST)
Favorite Food Right Now:
Ramen & Tteokbokki
A Bit About Me
my name is alaysia---pronounced uh-lay-zhuh or ə/leɪ/ʒə for the IPA-ers. I'm a small business owner and a visual and product designer with several years of experience in design, project management, event, and film production. My workflow is similar to that of a start up since I wear many hats, and my expertise includes solving problems, asking tough questions, creating visual experiences, innovating, and advocating for diversity and accessibility.
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I've always been a curious and inquisitive person when it comes to creativity and my background has proven that. I've studied vocal performance for 14+ years, worked as a film production freelancer for 8+ years, have been writing and navigating publishing for 10+ years, and visual designing for 8+ years.
Professional Experience
June 2018 - Present
BLKSKY Designs
Visual Designer &
CMS Website Designer
2021
TBIR (The Bronx Is Reading)
Creative Specialist, Contract
April 2018 - August 2020
Garth Fagan Dance
Lead Visual Designer
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As lead designer and project manager, I created responsive websites, web app designs, social media assets, and logos for over 30 small businesses
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Collaborated, interviewed, and A/B tested with clients to achieve desired branding, aesthetic and outcome
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Incorporated UX best practices and design thinking with accessibility in mind
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Researching and analyzing client’s audience to improve their experience navigating the platform
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Developed strong connections with clients who became return clients for maintenance
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Established a work flow with agreed upon timelines, deadlines, and open communication with clients
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90% of clients projects were extremely satisfied with the final product: view testimonials
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Provided creative direction for their brick and mortar fundraiser, such as storyboarding, branding, scriptwriting, and
assistant directed campaign video; creative lead for crowdfund products. Efforts resulted in raising over $30,000 -
Designed icons, updated logo to match fundraiser, and created additional assets for social media marketing
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Utilized Google Analytics and SEO to analyze website traffic and performance
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Designed annual report slideshow, dancer headshots, updated 50th anniversary logo
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Produced and marketed social media assets and managed social media presence for Facebook, Twitter, LinkedIn, and
Instagram -
Present to stakeholders and board members on design choices
education.
Google COURSERA
Google UX Design Certificate Course
SUNY Purchase College
BALA Creative Writing
Screen Writing Minor
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hard skills.
UX Skills
User Research
Conducting interviews and usability studies
Brainstorming - paper and digital wireframing
User Flow
Prototyping - Low and High-Fidelity
Accounting for accessibility
Iterating on designs
Information Architecture
Responsive Design
UI Design​
Usability Studies
Presentations
Design Thinking
Product Development
Mobile Applications
Progressive Enhancement
Graceful Degradation
Event Planning
Photography
Social Media Marketing Materials
Illustration / Graphic Design Hybrid
Writing Skills
Story Telling
Outlining
Story Structure
Editing
Sensitivity Reading
Computer Skills / Tools
Microsoft 365
Google Workspace
FigJam / Jamboard
Notion (Personal)
Procreate
Canva
Spreadsheets
Email
Presentations / Slideshows
Slack
Discord
WIX
Wordpress (familiar)
Technical Skills
Prototyping
Figma
Adobe XD
Research
Photoshop / Lightroom
Procreate
Photography
SEO (familiar)
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soft skills.
Willingness to Learn
Problem Solving
Time Management
Detail Oriented
Brainstorming
Critical Thinking
Teamwork
Collaborative
Communicative
Empathetic
Organized
Adaptable
Accountable
Reflective
Dependable
Work Ethic
Efficient